Marketing scales handbook : a compilation of multi-item measures for consumer behavior & advertisting vol. IV
Language: English Publisher: [Mason] Thomson South-Western 2005Description: xxii, 842pISBN: 1587992051Subject(s): MARKETING RESEARCH-STATISTICAL METHODS-Handbooks,manual,etc | SCAILING(SOCIAL SCIENCES)-Handbooks,manual,etc| Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Book
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Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well. |
658.8 B7 (Browse shelf) | Available | 109763 |
Total holds: 0
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