Impact of marketing strategies on purchase intention of colour fiber cement roofing sheets in Sri Lanka (Record no. 179350)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01082nam a2200253 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 210215t2020 ||||| |||| 00| 0 eng d |
| 041 ## - LANGUAGE | |
| Language | English |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Classification Number | 62:65(043) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item Type | Thesis |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal Author | Karunanayaka, R.C.A.D. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Supervisor | Dr. K.P. Lalith Chandralal |
| Relator Term | supervisor |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Supervisor | Mr. K.M.S. Senevirathna |
| Relator Term | supervisor |
| 245 ## - TITLE STATEMENT | |
| Title | Impact of marketing strategies on purchase intention of colour fiber cement roofing sheets in Sri Lanka |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of Copyright | [2020] |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 92p. : diagrams, tables, |
| Physical Details | References included |
| Accompanying Material | CD-ROM Included |
| 502 ## - DISSERTATION NOTE | |
| Department | Department of Management of Technology |
| Faculty | Faculty of Business |
| Name of granting institution | University of Moratuwa |
| Year of Granted | 2020 |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Degree Type | MBA in Management of Technology |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| URL | <a href="http://dl.lib.mrt.ac.lk/handle/123/16364">http://dl.lib.mrt.ac.lk/handle/123/16364</a> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MANAGEMENT OF TECHNOLOGY – Dissertations |
| 9 (RLIN) | 314 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | BUSINESS – Dissertations |
| 9 (RLIN) | 15512 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | ROOFING SHEETS -Sri Lanka |
| 9 (RLIN) | 15520 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | COLOURED FIBER CEMENT ROOFING – Marketing Strategies, Purchase Intention |
| 9 (RLIN) | 15521 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | PURCHASE INTENTION - Advertisement, Product Price, Product Delivery Service |
| 9 (RLIN) | 15522 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Source of acquisition | Shelving Number | Total Checkouts | Full call number | Barcode | Date last seen | Donation number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library, University of Moratuwa | Library, University of Moratuwa | Thesis Collection | 01/12/2020 | Donations | MOT 04/367 | 62:65(043) | TH4404 | 01/12/2020 | LB/DON/79/2020 | 01/12/2020 | Thesis |