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Impact of marketing strategies on purchase intention of colour fiber cement roofing sheets in Sri Lanka

By: Karunanayaka, R.C.A.DContributor(s): Dr. K.P. Lalith Chandralal [supervisor] | Mr. K.M.S. Senevirathna [supervisor]Language: English Publisher: [2020]Description: ix, 92p. : diagrams, tables, References included CD-ROM IncludedSubject(s): MBA in Management of Technology | MANAGEMENT OF TECHNOLOGY – Dissertations | BUSINESS – Dissertations | ROOFING SHEETS -Sri Lanka | COLOURED FIBER CEMENT ROOFING – Marketing Strategies, Purchase Intention | PURCHASE INTENTION - Advertisement, Product Price, Product Delivery ServiceOnline resources: Click here to access online Dissertation note: Department of Management of Technology Faculty of Business University of Moratuwa 2020
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Thesis Thesis Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Thesis Collection
62:65(043) (Browse shelf) MOT 04/367 LB/DON/79/2020 Available TH4404

MBA in Management of Technology

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Department of Management of Technology Faculty of Business University of Moratuwa 2020

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