Library, University of Moratuwa, Sri Lanka catalog

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Schiffman, Leon G.

Consumer behavior - 11th ed, four-color ed. - Delhi Pearson India 2016 - xxvii, 508p. : col.ill, col.photos, tables, End notes, index and glossary included

ISBN: 9789332555099

Subjects--Topical Terms:
CONSUMER BEHAVIOR
MOTIVATION RESEARCH (MARKETING)
MARKETING

Universal Decimal Class. No.: 658.8.012.1 / S4

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