000 003250000a22001330004500
245 _aLaunching a new product
100 _aMorley, John ed.
260 _aLondon
_bBusiness Books
_c1968
300 _avii, 172p. : ill.
440 _aThe Management in action series
080 _a658.5
_bM6
041 _aEN
942 _cBK
999 _c96056
_d96056