000 005310000a22001930004500
245 _aMarketing 99/00
250 _a21st ed.
700 _aRichardson, John E. ed.
260 _aGuilford
_bDushkin/McGraw-Hill
_c1999
300 _ax, 229p. : ill.
500 _aAnnual editions ISSN 0730-2606 ; Glossary and index included
020 _a0070411751
080 _a658.8(045)
_bM3
650 _aMARKETING-PERIODICALS
650 _aMARKETING-SOCIAL ASPECTS
650 _aMARKETING MANAGEMENT
041 _aEN
942 _cBK
999 _c30395
_d30395