000 | 00670aam a2200217 4500 | ||
---|---|---|---|
008 | 211222t2016 ||||| |||| 00| 0 eng d | ||
020 | _a9789332555099 | ||
041 | _aeng | ||
080 |
_a658.8.012.1 _bS4 |
||
100 | _aSchiffman, Leon G. | ||
245 | _aConsumer behavior | ||
250 | _a11th ed, four-color ed. | ||
260 |
_aDelhi _bPearson India _c2016 |
||
300 |
_axxvii, 508p. : col.ill, col.photos, tables, _bEnd notes, index and glossary included |
||
650 | _aCONSUMER BEHAVIOR | ||
650 |
_aMOTIVATION RESEARCH (MARKETING) _918385 |
||
650 | _aMARKETING | ||
700 |
_aWisenblit, Joseph _918322 |
||
700 | _aKumar, S. Ramesh | ||
942 |
_cBK _04 |
||
999 |
_c180060 _d180060 |