| 000 | 00553nam a2200193 4500 | ||
|---|---|---|---|
| 999 |
_c168798 _d168798 |
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| 008 | 191106t2012 ||||| |||| 00| 0 eng d | ||
| 020 | _a9780273753360 | ||
| 041 | _aeng | ||
| 080 |
_a658.8 _bK6 |
||
| 942 |
_cBK _02 |
||
| 100 | _aKotler, Philip | ||
| 700 |
_aKeller, Kevin Lane _916305 |
||
| 245 | _aMarketing management | ||
| 250 | _a14th ed. (Global ed.) | ||
| 260 |
_aBoston _bPearson _c2012 |
||
| 300 |
_avarious paging : col. ill., photos, tables, _bglossary and index included |
||
| 650 | _aMARKETING | ||
| 650 | _aMARKETING-Management | ||