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			Evaluating the ethical conduct of using personal data for digital marketing : a user perspective study by Shanika, Hewa Aluthsahala Arachchilage Thilini Nishadhi Dr. H.A.C. Hettiarachchi [supervisor] Language: English Publication details: [2024] Dissertation note: Department of Computer Science & Engineering Faculty of Engineering University of Moratuwa 2024 Availability: Items available for reference: Library, University of Moratuwa: Not For Loan (1)Location, call number: Thesis Collection 004:65(043). Save to lists Add to cart (remove)
			Improving customer relationship management process in E-commerce platforms using AI-driven personalization and customization by Lokuge, Piumi Indeevary Dr. Thanuja D. Ambegoda [supervisor] Language: English Publication details: [2024] Dissertation note: Department of Computer Science & Engineering Faculty of Engineering University of Moratuwa 2024 Availability: Items available for reference: Library, University of Moratuwa: Not For Loan (1)Location, call number: Thesis Collection 004:65(043). Save to lists Add to cart (remove)

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