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Marketing management : strategies and programs by Guiltinan, Joseph | Paul, Gordon W. Language: EN Publisher: New York McGraw-Hill 1982Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 G8.
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Marketing management : text and cases by Darymple, Douglas J | Parsons, Leonard J. Edition: 7th ed.Language: EN Publisher: New York John Wiley 2002Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 D3.
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Marketing plans : how to prepare them, how to use them by McDonald, Malcolm. Edition: 4th ed.Language: EN Publisher: Oxford Butterworth-Heinmann 1999Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8.01 M3.
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Marketing research essentials by McDaniel, Carl | Gates, Roger. Edition: 4th ed.Publisher: Hoboken John Wiley 2004Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8.012.12 M4.
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Meatball sundae : is your marketing out of sync? by Godin, Seth. Language: English Publisher: London Penguin Group 2009Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 G6.
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Positioning : the battle for your mind by Ries, Al | Trout, Jack. Language: English Publisher: New York McGraw-Hill 2001Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 659.1:005.32 R5.
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A Preface to marketing management by Peter, J. Paul | Donnelly, James H. Edition: 8th ed.Language: EN Publisher: Boston Irwin/McGraw-Hill 2000Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8 P4.
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The Principles and practice of marketing by Frain, John. Language: EN Publisher: Allahabad Wheeler 1992Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 F7.
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Principles of marketing by Kotler, Philip | Armstrong, Gary. Edition: 16th ed.Language: English Publisher: Harlow Pearson Education 2016Availability: No items available : Checked out (1).
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Principles of marketing : a south Asian perspective by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y | Haque, Ehsan Ul. Edition: 13th ed. Language: English Publisher: New Delhi Pearson Prentice Hall 2010Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 P7.
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Principles of marketing by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla Y. Edition: 17th ed.Language: English Publisher: Noida Pearson India Education Services 2018Availability: Items available for loan: Library, University of Moratuwa (2). Location(s): Lending Collection Call number: 658.8 K6.
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The Psychology of sales performance. by Monvid Patrick. Language: EN Publisher: 1975Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 M6.
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Rational business thinking by Perera, Nilantha. Language: English Publisher: Colombo 10 Fast Publishing (pvt.)Ltd. 2019Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658 P4.
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Sales and distribution management by Gupta, S.L. Language: English Publisher: New Delhi Excel Books 1999Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 G8.
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Services marketing : people technology strategy by Wirtz, Jochen | Lovelock, Christopher | Chatterjee, Jayanta. Edition: 8th ed.Language: English Publisher: Noida Pearson India Education Services 2018Availability: Items available for loan: Library, University of Moratuwa (4). Location(s): Lending Collection Call number: 658.8 W5.
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Simple ways to make your customers happy by Batra, Promod | Patel, Mickey ill. Language: EN Publisher: New Delhi Think Inc. 1994Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 B3.
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Strategic market management by Aaker, David A. Edition: 6th ed.Language: English Publisher: Singapore John WIley & Sons (Asia) 2002Availability: Items available for loan: Library, University of Moratuwa (1). Location(s): Lending Collection Call number: 658.8 A2.
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