Effective marketing management (Record no. 141080)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 003610000a22001450004500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151111t1980 xxu||||| |||| 00| 0 eng d |
| 020 ## - ISBN | |
| ISBN | 0566022389 |
| 041 ## - LANGUAGE | |
| Language | English |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Classification Number | 658.8 |
| Call Number | E4 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item Type | Book |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal Author | Christopher, Martin ...[et al.] |
| 245 ## - TITLE STATEMENT | |
| Title | Effective marketing management |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of Publication | Hants |
| Name of Publisher | Gower |
| Date of Copyright | 1980 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 192p. : ill. |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library, University of Moratuwa | Library, University of Moratuwa | On Request Collection | 13/02/2014 | 658.8 E4 | 43671 | 13/02/2014 | 13/02/2014 | Book |