Library, University of Moratuwa, Sri Lanka catalog

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Cateora, Philip Graham, John L.

International marketing - 12th ed. - New Delhi Tata McGraw-Hill 2005 - xxxiii, 697p. : ill. CD ROM Included. - The McGraw-Hill/Irwin series in marketing .

ISBN: 0070598797

Subjects--Topical Terms:
EXPORT MARKETING
INTERNATIONAL BUSINESS ENTERPRISES
MARKETING-International trade

Universal Decimal Class. No.: 658.8 / C3

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