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Place branding : glocal, virtual and physical identities, constructed, imagined and experienced

By: Govers, RobertContributor(s): Go, FrankLanguage: English Publisher: Basingstoke Palgrave Macmillan 2009Description: xiv, 324p. : graphs, ill., maps, photos, tables, Bibliography & index includedISBN: 9780230230736Subject(s): PLACE MARKETING | TOURISM-Marketing | PLACE MARKETING-United Arab Emirates-Dubai | TOURISM-United Arab Emirates-Dubai-Case studies
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 Book Book Library, University of Moratuwa
The University of Moratuwa Library (UML) is one of the most prominent technology libraries in the country. Its main subject specializations are Engineering, Architecture and Information Technology. However, the library caters to the requirements of the membership by housing books and other materials of general interest as well.
Lending Collection
711:338.48 G6 (Browse shelf) 03-50-01 Available (Lending) 112622
Total holds: 0

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