TY  - BOOK
AU  - Shanmugasundaram, Sasiraj
AU  - Dr. Thanuja Ambegoda
AU  - Dr. Achchuthan Sivapalan
TI  - Impact of big data analytics capabilities on competitive advantage and firm performance in the Sri Lankan context
PY  - 2024///]
KW  - BIG DATA ANALYTICS
KW  - BIG DATA  ANALYTICS CAPABILITIES
KW  - COMPETITIVE ADVANTAGE
KW  - BUSINESS PERFORMANCE
KW  - ORGANIZATIONAL CULTURE
KW  - INNOVATIONS-Dual Innovation
KW  - BUSINESS STRATEGY ALIGHNMENT
KW  - COMPUTER SCIENCE AND ENGINEERING-Dissertation
KW  - MBA in Information Technology
ER  -