An Analysis of the effectiveness of new media on marketing in Sri Lanka (Record no. 147346)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 007990000a22002290004500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 150825t2012 xxu||||| |||| 00| 0 eng d |
| 041 ## - LANGUAGE | |
| Language | English |
| 080 ## - UNIVERSAL DECIMAL CLASSIFICATION NUMBER | |
| Classification Number | 004:65(043) |
| Call Number | |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Item Type | Thesis |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal Author | Deshapriya, Deshike |
| 110 ## - MAIN ENTRY--CORPORATE NAME | |
| Corporate Author | Mr. Chaminda Hettiarachchi |
| 245 ## - TITLE STATEMENT | |
| Title | An Analysis of the effectiveness of new media on marketing in Sri Lanka |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of Copyright | [2012] |
| 500 ## - GENERAL NOTE | |
| General Note | TH2502<br/> |
| 502 ## - DISSERTATION NOTE | |
| Name of granting institution | University of Moratuwa |
| Department | Department of Computer Science & Engineering |
| Faculty | Faculty of Engineering |
| Year of Granted | 2012 |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Degree Type | MBA in Information Technology |
| 856 ## - ELECTRONIC LOCATION AND ACCESS | |
| URL | <a href="http://dl.lib.mrt.ac.lk/handle/123/10635">http://dl.lib.mrt.ac.lk/handle/123/10635</a> |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | COMPUTER SCIENCE AND ENGINEERING-THESIS |
| 9 (RLIN) | 12212 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | BUSINESS ADMINISTRATION IN INFORMATION TECHNOLOGY- THESIS |
| 9 (RLIN) | 12535 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | MARKETING-SRI LANKA |
| 9 (RLIN) | 12639 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing-New Media |
| 9 (RLIN) | 12640 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Shelving location | Date acquired | Shelving Number | Full call number | Barcode | Date last seen | Donation number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Library, University of Moratuwa | Library, University of Moratuwa | Thesis Collection | 06/05/2013 | DCS 06/162 | 004:65(043) | 105029 | 20/05/2015 | LB/DON/50/2013 | 20/05/2015 | Thesis |