Library, University of Moratuwa, Sri Lanka catalog

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Jayarathne, W.L.S.

Impact of perceived organizational determinants on adoption of an effective customer relationship management system - [2018] - xii, 131p. : graphs, tables, CD-ROM

Subjects--Topical Terms:
ORGANIZATIONAL DETERMINANTS CUSTOMER RETENTION
CUSTOMER RELATIONSHIP MANAGEMENT, CRM
TECHNOLOGY ACCEPTANCE MODEL MANAGEMENT OF TECHNOLOGY - Dissertation

Index Terms--Curriculum Objective:
MBA in Management of Technology

Universal Decimal Class. No.: 62:65(043)

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